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AuthorAmbler, Tim
TitleDoing business in China / Tim Ambler and Morgen Witzel
Imprint London : RoutledgeCurzon, c2004
Edition 2nd ed
Descript xi, 274 p. ; 22 cm


Through a glass darkly: China from a Western perspective -- Creating harmony: alternative venture formats in the PRC -- The marketing mix -- Rightness and correct form: the yi and li of relationships in China -- Doing business with the sojourners: the overseas Chinese communities -- Western and Chinese commercial thinking

China -- Economic conditions -- 2000- China -- Economic policy -- 2000- Investments Foreign -- China International business enterprises -- China

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