AuthorTaylor, Shirley
TitleModel business letters, E-mails & other business documents / Shirley Taylor
Imprint London : Pearson Education ; Prentice Hall/Financial Times, 2004
Edition 6th ed
Descript xxii, 497 p. : ill.

CONTENT

Unit 1: Written communication - an overview -- Presentation of the business documents -- Structuring your communications -- Language and tone -- E-mail -- Unit 2: Routine business documents -- Enquiries and replies -- Quotations, estimates and tenders -- Orders and their fulfilment -- Invoicing and settlement of accounts -- Letters requesting payment -- Credit and status enquiries -- A typical business transaction (correspondence and documents) -- Unit 3: Creative and persuasive documents -- Complaints and adjustments -- Goodwill letters -- Reports and proposals -- Notices, advertisements and information sheets -- Circulars -- Sales letters and voluntary offers -- Publicity material -- Marketing matters -- Business plans -- Meetings documentation -- personnel -- Travel and hotels -- Secretarial and administrative correspondence -- Unit 4: Classified business letters -- Agencies -- International trade -- Banking (home business) -- Banking (international business) -- Transport -- Insurance


SUBJECT

  1. Commercial correspondence
  2. Business writing
  3. Letter writing

LOCATIONCALL#STATUS
Chula Business School Library651.752 T246M 2004 CHECK SHELVES
Sasin Library651.757 T246M 2004 CHECK SHELVES
Language Institute Library428.638 T246M CHECK SHELVES