New product development and delivery : ensuring successful products through integrated process management / Dale Brethauer

Author	Brethauer, Dale
Title	New product development and delivery : ensuring successful products through integrated process management / Dale Brethauer
Imprint	New York : AMACOM, c2002
Descript	xvi, 192 p

CONTENT

The foundation elements of successful transfers -- Communication tools -- Robust design and product tools -- Financial tools -- Developing and implementing a formal transfer process -- Proliant, Inc.: a success story

New products -- Marketing

LOCATION	CALL#	STATUS
Sasin Library	658.8 B844N 2002	CHECK SHELVES

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