Introduction -- Introduction and goals of the firm -- Fundamental economic concepts -- Demand and forecasting Deman analysis -- Estimation of demand -- Business and economic forecasting -- Exchange rates and international trade: managing exports -- Production and cost -- Production economics -- Cost analysis -- Applications of cost theory -- Pricing and output decisions: strategy and tactics -- Prices, output, and strategy: pure and monopolistic competition -- Competitive markets undet asymmetric information -- Price and output determination: monopoly and domination: Monopoly and dominant firms -- Price and output determination: oligopoly -- Game-Theoretic rivalry: best-practice tactics -- Long-term investment decisions and risk management -- Long-term investment analysis

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