การออกแบบและพัฒนาระบบสนับสนุนการตัดสินใจสำหรับงานประเมินผลรายการโทรทัศน์ / ประเสริฐศรี พุทธพิพัฒน์ = A design and development of a decision support system for television program evaluation / Prasertsri Putthapipat
The decision support system for television program evaluation has been conducted by the method of rating and weighing TV program by judging from factors involving with program to be evaluated and eliminated by aspects under a theory of a decision making system, the answers found will be the result for evaluating broadcasting program by one television station or any television station. This system can quickly and easy evaluate television program. The result of evaluation is reliable valid and unbias. It would come out with a list of TV program that should be withdrawn, improved or to be promoted. This will enable TV program manager or producer to select a good quality TV program and up to the standard of viewers. As as result, TV station will be more competitive in improving their program to boost their ratings and the audience will have more good quality program to enjoy.
