Business the Amazon.com way : secrets of the world's most astonishing Web business / Rebecca Saunders

Author	Saunders, Rebecca
Title	Business the Amazon.com way : secrets of the world's most astonishing Web business / Rebecca Saunders
Imprint	Oxford : Capstone, 2001
Edition	new ed
Descript	vii, 223 p. ; 22 cm

CONTENT

Live and breathe E-Commerce -- Hire and keep employees happy -- Focus -- Brand the site -- Get and keep customers by offering great value -- Develop unbeatable logistics -- Stay lean -- Practice technoleverage -- Innovation and enlightened adaptation -- Grow with the best -- Where do we go from here?

Amazon.com -- History Success in business Web sites -- History Electronic commerce -- History

LOCATION	CALL#	STATUS
Chula Business School Library	338.76 S257B 2001	CHECK SHELVES
Central Library (4th Floor)	658.054678 S257B	CHECK SHELVES

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