Author | Capon, Noel |
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Title | Key account management and planning : the comprehensive handbook for managing your company's most important strategic asset / Noel Capon |
Imprint | New York : Free Press, c2001 |
Descript | xiv, 462 p. : ill. ; 25 cm |
Introduction -- Strategy, organization, and human resources for key account management -- Systems and processes -- Critical issues for key account management
LOCATION | CALL# | STATUS |
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Chula Business School Library | 658.81 C246K 2001 | CHECK SHELVES |
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