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AuthorFern, Edward F
TitleAdvanced focus group research / by Edward F. Fern
Imprint Thousand Oaks : Sage, 2001
Descript x, 254 p. ; 23 cm


Introduction and conceptual framework -- Group composition, individual characteristics, and cohesion -- Research setting -- Focus group moderator -- Factors that affect the focus group discussion process -- Methodological issues in focus group research -- Exploratory tasks -- Experiential tasks -- Clinical tasks -- Planning and reporting future focus group research

Focus group interviewing Social Sciences -- Research -- Methodology

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