M-Business : the race to mobility / Ravi Kalakota, Marcia Robinson

Author	Kalakota, Ravi
Title	M-Business : the race to mobility / Ravi Kalakota, Marcia Robinson
Imprint	New York : McGraw-Hill, c2002
Descript	xii, 302 p

CONTENT

Structural migration : from E-Business to M-Business -- Trends shaping the mobile economy -- The M-Business landscape -- Breakthrough platform strategies -- Mobile application infrastructure -- New Innovation opportunities: mobile portals -- Satisfying the mobile customer -- Supply chain focus -- Operational focus: the next generation of business-to-employee applications -- The art of mobile strategy

Electronic commerce Internet Mobile communication systems

LOCATION	CALL#	STATUS
Sasin Library	658.84 K14M 2002	CHECK SHELVES

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