Advertising in tourism and leisure / Nigel Morgan and Annette Pritchard

Author	Morgan, Nigel
Title	Advertising in tourism and leisure / Nigel Morgan and Annette Pritchard
Imprint	Oxford : Butterworth-Heinemann, c2000
Descript	346 p. ; 24 cm

CONTENT

Part 1: Advertising creation -- Part 2: Advertising challenges -- Part 3: Advertising brands -- Part 4: Advertising futures

SUBJECT

LOCATION	CALL#	STATUS
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