| Author | Rayner, Philip, 1947- |
|---|
| Title | Media studies : the essential introduction / Philip Rayner, Peter Wall and Stephen Kruger |
|---|
| Imprint |
London : Routledge, 2001 |
|---|
| Edition |
1st ed |
|---|
| Descript |
xvi, 331 p. : ill.; 25 cm |
|---|
|
CONTENT
Introduction -- Reading the media: Image analysis -- Narrative -- Genre -- Representation -- Media intertextuality -- Media ideology -- Realism -- Example: title sequences -- Media audiences: Example: magazines -- Media institutions: Example: cinema -- Three case studies: Case study 1: News -- Case study 2: Advertising -- Case study 3: Pop music -- Essential media skills: Research skills -- Production skills -- Preparing for exams
SUBJECT
-
Mass Media
| LOCATION | CALL# | STATUS |
|---|
| Communication Arts Library | 302.23 R275M 2001 |
CHECK SHELVES
|