AuthorMichael, David C
TitleAsia's digital dividends : how Asia-Pacifics corporations can create value from e-business / by David C. Michael and Greg Sutherland
Imprint Singapore : John Wiley & Sons (Asia), 2002
Descript xii, 174 p. : ill. ; 24 cm

CONTENT

Real revolution -- New customer connection -- New business-to-business relationship -- New wireless connection -- New internal agenda -- Setting prorities for digital dividends -- The CEO agenda


SUBJECT

  1. Electronic commerce -- Asia
  2. Electronic commerce -- Pacific Area
  3. Industrial marketing -- Asia
  4. Industrial marketing -- Pacific Area

LOCATIONCALL#STATUS
Chula Business School Library658.84 M621A 2002 CHECK SHELVES
Central Library (4th Floor)658.84 M621A CHECK SHELVES
Sasin Library658.84 M621A 2002 CHECK SHELVES