| Title | The Ultimate book of business thinking : harnessing the power of the world's greatest business ideas |
|---|---|
| Author | Des Dearlove |
| Imprint | Oxford : Capstone, c2000 |
| Descript | x, 318 p. ; 23 cm |
Action learning -- Activity-based costing -- Adhocracy -- Agility -- Balanced scorecard -- Benchmarking -- Boston matrix -- Broadbanding -- Channel management -- Core competencies -- Core values -- Crisis management -- Decision theory (including Kepner-Tregoe and Ringi) -- Discounted cash flow -- Downsizing -- E-commerce (including customer relationship management) -- Emotional intelligence -- Employability -- Empowerment -- Four Ps of marketing -- Game theory
| LOCATION | CALL# | STATUS |
|---|---|---|
| Central Library (4th Floor) | 658.401 D285U | CHECK SHELVES |
| Chula Business School Library | 658.401 D285U 2000 | CHECK SHELVES |
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