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TitleThe Ultimate book of business thinking : harnessing the power of the world's greatest business ideas
Author Des Dearlove
Imprint Oxford : Capstone, c2000
Descript x, 318 p. ; 23 cm

CONTENT

Action learning -- Activity-based costing -- Adhocracy -- Agility -- Balanced scorecard -- Benchmarking -- Boston matrix -- Broadbanding -- Channel management -- Core competencies -- Core values -- Crisis management -- Decision theory (including Kepner-Tregoe and Ringi) -- Discounted cash flow -- Downsizing -- E-commerce (including customer relationship management) -- Emotional intelligence -- Employability -- Empowerment -- Four Ps of marketing -- Game theory


Business planning Success in business Industrial management Creative ability in business

LOCATIONCALL#STATUS
Central Library (4th Floor)658.401 D285UCHECK SHELVES
Chula Business School Library658.401 D285U 2000CHECK SHELVES

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