Thriving in the new global marketplace -- Developing a world-based perspective -- Whiat is culture? -- An American abroad: key cultural contrast -- The social setting of international business -- International business etiquette -- Who should go to assure success? -- The importance of establishing trust and credibility -- Principles of successful cross-cultural communication -- Communicating across language and accent barriers -- Political ping-pong -- How to deal with culture shock -- Understanding the gender gap in international business -- Negotiating across cultural lines -- Avoiding temptation - ethics overseas

1. Business etiquette
2. Intercultural communication
3. National characteristics
4. Negotiation in business
5. Competition
6. International