Author | Bonnett, Kendra R |
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Title | An IBM guide to doing business on the internet / Kendra R. Bonnett |
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Imprint |
New York : McGraw-Hill, c2000 |
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Descript |
x, 261 p. : ill. ; 24 cm |
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CONTENT
Eleven critical rules of the web -- Turn relationships into communities -- Develop your own business community -- Is portal status a reasonable goal? -- Identify your market -- You don't need to be a techie to design a web site -- Plan your marketing and build relationships -- Digital advertising -- E-business
SUBJECT
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Electronic commerce
LOCATION | CALL# | STATUS |
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Central Library (4th Floor) | 658.84 B717I |
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Chula Business School Library | 658.84 B717I 2000 |
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Sasin Library | 658.84 B717I 2000 |
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