| Title | Rembrandts in the attic : unlocking the hidden value of patents |
|---|---|
| Author | Kevin G. Rivette and David Kline |
| Imprint | Boston : Harvard Business School Press, c2000 |
| Descript | xv, 221 p. : ill. ; 24 cm |
New compettitive battlefield -- Restoring the lost art of patent strategy -- New CEO challenge -- Supercharging R&D through patent planning -- Gaining financial leverage through patent mining -- Patent mapping your business development strategy -- Surviving the internet patent wars
| LOCATION | CALL# | STATUS |
|---|---|---|
| Central Library (4th Floor) | 608.773 R924R | CHECK SHELVES |
| Chula Business School Library | 608.773 R624R 2000 | CHECK SHELVES |
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