AuthorRivette, Kevin G, 1956-
TitleRembrandts in the attic : unlocking the hidden value of patents / Kevin G. Rivette and David Kline
Imprint Boston : Harvard Business School Press, c2000
Descript xv, 221 p. : ill. ; 24 cm

CONTENT

New compettitive battlefield -- Restoring the lost art of patent strategy -- New CEO challenge -- Supercharging R&D through patent planning -- Gaining financial leverage through patent mining -- Patent mapping your business development strategy -- Surviving the internet patent wars


SUBJECT

  1. Patent

LOCATIONCALL#STATUS
Central Library (4th Floor)608.773 R924R CHECK SHELVES
Chula Business School Library608.773 R624R 2000 CHECK SHELVES