| Author | Cunningham, Mike |
|---|---|
| Title | Smart things to know about e-commerce / Mike Cunningham |
| Imprint | Oxford : Capstone, c2000 |
| Descript | xvii, 234 p. : ill. ; 21 cm |
Internet and E-commerce evolution -- Think E-commerce-think change! -- E-commerce technologies that matter -- Electronic consumers-attracting, predicting and engaging them -- Business to business E-commerce -- Building your own strategy -- Making it happen-doing E-commerce
| LOCATION | CALL# | STATUS |
|---|---|---|
| Central Library (4th Floor) | 658.054678 C973S | CHECK SHELVES |
| Chula Business School Library | 658.054678 C973S 2000 | CHECK SHELVES |
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