TitleThe Book of entrepreneurs' wisdom : classic writings by legendary entrepreneurs / edited by Peter Krass
Imprint New York : Wiley, c1999
Descript xiv, 514 p. ; 24 cm

CONTENT

Start-up -- Maverick element and other qualities -- Venture capital, LBOs, and going public -- Risk and strategy -- Inventors turned entrepreneurs -- Branding, image, and selling -- Entrepreneurial management -- Personal stories


SUBJECT

  1. Entrepreneurship -- Case studies
  2. Businessmen -- Case studies
  3. Business women -- Case studies

LOCATIONCALL#STATUS
Central Library (4th Floor)658.421 B724 CHECK SHELVES