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TitleThe Book of entrepreneurs' wisdom : classic writings by legendary entrepreneurs
Author edited by Peter Krass
Imprint New York : Wiley, c1999
Descript xiv, 514 p. ; 24 cm

CONTENT

Start-up -- Maverick element and other qualities -- Venture capital, LBOs, and going public -- Risk and strategy -- Inventors turned entrepreneurs -- Branding, image, and selling -- Entrepreneurial management -- Personal stories


Entrepreneurship -- Case studies Businessmen -- Case studies Business women -- Case studies

LOCATIONCALL#STATUS
Central Library (4th Floor)658.421 B724CHECK SHELVES

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