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TitleAdvertising secrets of the written word
Author Joseph Sugarman
Imprint Las Vegas, NV : DelStar Books, 1998
Edition 1st ed
Descript xvii, 312 p. : ill.; 26 cm


Advertising secrets of the written word: Understanding the process -- Understanding what works -- Proving the points- ad examples

Direct Marketing Advertising Copy -- Handbooks Manuals etc Advertising Direct-Mail

Communication Arts Library659.1 S947A 1998CHECK SHELVES

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