Annual Member
| Author | Hisrich, Riobert D |
|---|---|
| Title | Marketing decisions for new and mature products / Robert D. Hisrich and Michael P. Peters |
| Imprint | New York : Maxwell Macmillan, 1991 |
| Edition | 2nd ed |
| Descript | xii, 516 p |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Chula Business School Library | 658.802 H673M 1991 | CHECK SHELVES |
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