TitleMarketing financial services / edited by Christine Ennew, Trevor Watkins, Mike Wright
Imprint Oxford : Butterworth Heinemann, c1995
Edition 2nd ed
Descript xi, 404 p

SUBJECT

  1. Financial services industry -- Great Britain
  2. Bank marketing -- Great Britain
  3. Advertising -- Financial services industry -- Great Britain

LOCATIONCALL#STATUS
Sasin Library332.1068 Mf345 1995 CHECK SHELVES
Chula Business School Library332.1068 M345 1995 CHECK SHELVES