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TitleMarketing financial services
Author edited by Christine Ennew, Trevor Watkins, Mike Wright
Imprint Oxford : Butterworth Heinemann, c1995
Edition 2nd ed
Descript xi, 404 p

Financial services industry -- Great Britain Bank marketing -- Great Britain Advertising -- Financial services industry -- Great Britain

LOCATIONCALL#STATUS
Sasin Library332.1068 Mf345 1995CHECK SHELVES
Chula Business School Library332.1068 M345 1995CHECK SHELVES

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