Annual Member
| Author | Dutka, Solomon |
|---|---|
| Title | Dagmar: defining advertising goals for measured advertising results/ Solomon Dutka |
| Imprint | Lincolnwood, Illinois: NTC Business Books, c1995 |
| Edition | 2nd ed |
| Descript | xii, 129 p.; 23 cm |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Communication Arts Library | 659.11 D976D 1995 | CHECK SHELVES |
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