AuthorJackson, Rob
TitleStrategic database marketing/ Rob Jackson and Paul Wang, foreword by Don E. Schultz
Imprint Lincolnwood, Illinois: NTC Business, c1995
Edition 1st ed
Descript xv, 262 p.; 24 cm

SUBJECT

  1. Marketing
  2. Database Marketing

LOCATIONCALL#STATUS
Communication Arts Library658.84 J13S 1995 CHECK SHELVES