AuthorMiller, Richard N
TitleMultinational direct marketing: the methods and the markets/ Richard N. Miller
Imprint New York: McGraw-Hill, c1995
Edition 1st ed
Descript xii, 354 p.; 24 cm

SUBJECT

  1. Marketing
  2. Export Marketing -- Management
  3. Direct Marketing -- Management

LOCATIONCALL#STATUS
Communication Arts Library658.84 M649M 1995 CHECK SHELVES
Chula Business School Library658.84 M649M 1995 CHECK SHELVES