Office of Academic Resources
Chulalongkorn University
Chulalongkorn University

Home / Help

TitleThe art of product development: from concept to market
Author Erwin A. Frand
Imprint Tokyo : Dow Jones-Irwin, c1992
Edition 1st ed
Descript xvi, 185 p.; 22 cm


The times they are A changin -- Risk, reward and change -- Lessons of history -- The need for a need -- Make a new plan, stan -- Organizing for product development -- Keeping the flame of product development alive -- People and product development -- Product development in the global and service economies -- Flights of fancy

New Products -- Management Product Management

Communication Arts Library658.5 F814A 1992CHECK SHELVES

Chulalinet's Book Delivery Request


Office of Academic Resources, Chulalongkorn University, Phayathai Rd. Pathumwan Bangkok 10330 Thailand

Contact Us

Tel. 0-2218-2929,
0-2218-2927 (Library Service)
0-2218-2903 (Administrative Division)
Fax. 0-2215-3617, 0-2218-2907

Social Network


facebook   instragram