| Author | Howard, John A |
|---|---|
| Title | Buyer behavior in marketing strategy / John A. Howard |
| Imprint | Englewood Cliffs, N.J. : Prentice-Hall International, c1994 |
| Edition | 2nd ed |
| Descript | xix, 603 p |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Architecture Library (4th Floor) | 658.834 H848B | CHECK SHELVES |