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หน้าแรก Library Catalog (OPAC)

AuthorHawkins, Del I
TitleConsumer behavior : implications for marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney
Imprint Homewood, Ill. : Irwin, 1992
Edition 5th ed
Descript xv, 674 p. : ill. ; 26 cm

SUBJECT

  1. Consumer behavior -- United States
  2. Market surveys -- United States
  3. Consumer behavior -- United States -- Case studies
  4. Market surveys -- United States -- Case studies

LOCATIONCALL#STATUS
Central Library (4th Floor)658.8342 H393C 1992 CHECK SHELVES
Sasin Library658.8324 H393C 1992 CHECK SHELVES

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