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TitleConsumer behavior : implications for marketing strategy
Author Del I. Hawkins, Roger J. Best, Kenneth A. Coney
Imprint Homewood, Ill. : Irwin, 1992
Edition 5th ed
Descript xv, 674 p. : ill. ; 26 cm

Consumer behavior -- United States Market surveys -- United States Consumer behavior -- United States -- Case studies Market surveys -- United States -- Case studies

Central Library (4th Floor)658.8342 H393C 1992CHECK SHELVES
Sasin Library658.8324 H393C 1992CHECK SHELVES

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