AuthorHall, John A. (John Alan), 1932-
TitleBringing new products to market : the art and science of creating winners / John A. Hall
Imprint New York : AMACOM, c1991
Descript xvi, 248 p. : ill. ; 24 cm

SUBJECT

  1. New products

LOCATIONCALL#STATUS
Central Library (4th Floor)658.575 H177B CHECK SHELVES
Chula Business School Library658.575 H177B 1991 CHECK SHELVES