TitleThe Marketing of library and information services 2 / edited by Blaise Cronin
Imprint London : Aslib, 1992
Descript xiii, 604 p. : ill. ; 24 cm

SUBJECT

  1. Public relations -- Libraries
  2. Public relations -- Information services
  3. Advertising -- Information services
  4. Information services -- Marketing
  5. Advertising -- Libraries
  6. Libraries -- Marketing

LOCATIONCALL#STATUS
Central Library : Stack (Contact Staff)020.68 M345 CHECK SHELVES