TitleCultivation analysis : new directions in media effects research / edited by Nancy Signorielli and Michael Morgan
Imprint Newbury Park, Calif. : Sage Publications, c1990
Descript 266 p. ; 22 cm

CONTENT

Cultivation analysis: conceptualization and methodology -- Divergent psychological processes in constructing social reality from mass media content -- Cultivation and involvement with local television news -- Patterns of viewing and VCR use: implications for cultivation analysis -- Television's mean and dangerous world: a continuation of the cultural indicators perspective -- Pornography and the construction of gender -- Television, religion, and religious television: purposes and cross purposes -- Mennonites and television: applications of cultivation analysis to a religious subculture -- Role of cultural diversity in cultivation research -- Cultivated viewers and readers: a life-style perspective -- Does television cultivate the British? late 80s evidence -- International cultivation analysis


SUBJECT

  1. Mass media -- Audiences
  2. Mass media -- Psychological aspects
  3. Reality

LOCATIONCALL#STATUS
Communication Arts Library301.161 C968 1990 CHECK SHELVES
Communication Arts Library301.161 C968 1990 CHECK SHELVES
Central Library : Stack (Contact Staff)302.23 C968 CHECK SHELVES