| Author | Govoni, Norman |
|---|---|
| Title | Promotional management: issues and perspectives / Norman Govoni, Robert Eng and Morton Galper |
| Imprint | Englewood California, New Jersey : Prentice-Hall, 1988 |
| Edition | 1st ed |
| Descript | 305 p. : tables |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Communication Arts Library | 658.8 G721P 1988 | CHECK SHELVES |