| Author | Lehmann, Donald R |
|---|---|
| Title | Market research and analysis / Donald R. Lehmann |
| Imprint | Homewood, Illinois : Richard D. Irwin, 1985 |
| Edition | 2nd ed |
| Descript | 812 p. 24 cm |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Communication Arts Library | 658.835 L523M 1985 | CHECK SHELVES |