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TitleThe world of communications audiovisual media
Author A. Dean Hauenstein and Steven A. Bachmeyer
Imprint Bloomington : McKnight Publishing, 1975
Edition 1st ed
Descript 346 p. : ill. ; 23 cm

CONTENT

People and communications -- The evolution of communications -- Knowledge: source of communications -- The communication process -- Audiovisual communication systems -- Story of radio broadcasting -- Decoding -- Encoding -- Producing -- Formatting the show -- Writing content -- Writing the audio script -- Casting and staging -- Transmitting -- Directing -- Scheduling production -- Directing and rehearsing -- Engineering the production -- Story of recording -- Story of making motion pictures -- Assessing the market -- Visualizing the content -- Writing the production script -- Obtaining equipment and props -- Marketing -- Story of theatre -- Storing and retrieving -- Establishing the enterprise -- Gathering resources -- Managing the enterprise -- Organizational and personnel practices -- Deciding policy -- Estimating costs -- Receiving -- Evaluating the system -- Impact of audiovisual media -- Careers in audio and audiovisual media


Mass Media

LOCATIONCALL#STATUS
Communication Arts Library301.161 H368W 1975CHECK SHELVES
Central Library : Stack (Contact Staff)001.5 H368WCHECK SHELVES

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