AuthorPeebles, Dean M., 1923
TitleManagement of international advertising : a marketing approach / Dean M. Peebles and John K. Ryans
Imprint Boston : Allyn and Bacon, Inc., 1984
Edition 1st ed
Descript vii, 296 p.: ill; 24 cm

SUBJECT

  1. Advertising
  2. Export Marketing

LOCATIONCALL#STATUS
Communication Arts Library659.1 P373M 1984 CHECK SHELVES