AuthorKrippendorff, Klaus
TitleContent analysis : an introduction to its methodology / Klaus Krippendorff
Imprint Beverly Hills : Sage, 1986
Edition 1st ed
Descript 191 p. : tables

CONTENT

History -- Conceptual foundations -- Uses and kinds of inference -- The logic of content analysis designs -- Unitizing -- Sampling -- Recording -- Data languages -- Constructs for inference -- Analytical techniques -- The use of computers -- Reliability -- Validity -- A practical guide


SUBJECT

  1. Content Analysis (Communication)

LOCATIONCALL#STATUS
Communication Arts Library001.5 K92C 1986 CHECK SHELVES