Annual Member
| Author | Boddewyn, J. J |
|---|---|
| Title | Comparison advertising : a worldwide study / J.J. Boddewyn, Katherin Marton |
| Imprint | New York : Hatings House, 1978 |
| Edition | 1st ed |
| Descript | 245 p.: ill.; 24 cm |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Communication Arts Library | 659.13 B666C 1978 | CHECK SHELVES |
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