TitleAdvertising management; selected readings / edited by Harper W. Boyd and Joseph W. Newman
Imprint Homewood, Illinois : Richard D. Irwin, Inc, 1965
Edition 1st ed
Descript xi, 568 p. : ill.; 24 cm

SUBJECT

  1. Advertising -- Addresses and essays

LOCATIONCALL#STATUS
Communication Arts Library659.108 B789A 1965 CHECK SHELVES