| Author | Zacher, Robert Vincent |
|---|---|
| Title | Advertising techniques and management / Robert Vincent Zacher |
| Imprint | Homewood, Illinois : Richard D. Irwin, Inc., 1967 |
| Edition | 1st ed., rev. ed |
| Descript | 666 p.: ill; 24 cm |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Communication Arts Library | 659.1 Z16A 1967 | CHECK SHELVES |