Author | Fletcher, Alan D |
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Title | Fundamentals of advertising research / Alan D. Fletcher and Thomas A. Bowers |
Imprint | Columbus, Ohio : Grid Publishing, Inc., 1979 |
Edition | 1st ed |
Descript | 340 p.; 24 cm |
LOCATION | CALL# | STATUS |
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Communication Arts Library | 659.1072 F612F 1979 | CHECK SHELVES |