Annual Member
| Author | Webster, Frederick E., Jr |
|---|---|
| Title | Marketing Communication : modern promotional strategy / Frederick E. Webster, Jr |
| Imprint | Santa Barbara : John Wiley & Sons, 1971 |
| Edition | 1st ed |
| Descript | 694 p. : ill |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Communication Arts Library | 658.834 W364M 1971 | CHECK SHELVES |
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