| Author | Boyd, Harper W |
|---|---|
| Title | Marketing research : text and cases / Harper W. Boyd Jr. Ralph Westfall |
| Imprint | Homewood : s.n., 1976 |
| Edition | 3rd ed |
| Descript | 813 p.: charts; 24 cm |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Communication Arts Library | 658.83 B789M 1976 | CHECK SHELVES |