AuthorKotler, Philip
TitleMarketing management : analysis, planning and control / Philip Kotler
Imprint Englewood Cliffs, New Jersey : Prentice-Hall, 1976
Edition 3rd ed
Descript xi, 529 p. : ill. ; 23 cm

SUBJECT

  1. Marketing management

LOCATIONCALL#STATUS
Communication Arts Library658.8 K87M 1976 CHECK SHELVES
Science Library : Closed Shelf HF5415.13 M345k 1976 CHECK SHELVES