| Author | Enis, Ben M |
|---|---|
| Title | Marketing principles : the management process / Ben M. Enis |
| Imprint | Santa Monica, California : Goodyear Publishing, 1977 |
| Edition | 2nd ed |
| Descript | xxii, 621 p |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Communication Arts Library | 658.802 E56M 1977 | CHECK SHELVES |