Title | Current perspectives in mass communication research / edited by F. Gerald Kline, Phillip J. Tichenor |
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Imprint |
Beverly Hills : Sage Publications, 1972 |
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Edition |
1st ed |
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Descript |
320 p.; 23 cm |
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CONTENT
Theory in mass communication research -- Gatekeeping: mass media systems and information control -- Mass communication and information diffusion -- The interpersonal context of mass communication -- The socialization perspective and communication behavior -- Mass communication in political campaigns -- The communication environment of the urban poor -- Mass media portrayal-sex and violence -- Environment and communication
SUBJECT
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Communication -- Research
LOCATION | CALL# | STATUS |
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Communication Arts Library | 001.5018 K65C 1972 |
CHECK SHELVES
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