| Author | Lancaster, Kent M |
|---|---|
| Title | Strategic media planning / Kent M. Lancaster, Helen E. Katz |
| Imprint | Lincolnwood, Illinois : NTC, 1989 |
| Edition | 1st ed |
| Descript | xii, 285 p. : 24 cm |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Communication Arts Library | 301.161 L244S 1989 | CHECK SHELVES |
| Communication Arts Library | 301.161 L244S 1989 | CHECK SHELVES |