Author | Blum, Richard A |
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Title | Primetime : network television programming / Richard A. Blum and Richard D. Lindheim |
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Imprint |
Boston : Focal Press, 1987 |
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Descript |
xii, 226 p. : ill. ; 24 cm |
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CONTENT
Introduction to programming -- Creating, buying, and selling : the personnel structure of the television industry. The creative team ; The buyers : network television management ; The sellers of primetime television programming -- Developing series for primetime television. Developing series concepts ; From concept to pilot production ; From pilot production to series -- Network decision-making strategies in primetime television : new and current series. Network decision factors : testing and scheduling ; Current programming -- Developing other projects for primetime television. Miniseries, TV movies, and specials -- The pragmatic side of primetime television. Constraints on creativity ; Business deals, license fees, and syndication -- The history and impact of technology on programming trends. The effects of technology on television programming
SUBJECT
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Television programs
LOCATION | CALL# | STATUS |
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Communication Arts Library | 791.45 B658P 1987 |
CHECK SHELVES
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