| Author | Broadbent, Simon |
|---|---|
| Title | The advertising budget : the advertiser's guide to budget determination / Simon Broadbent |
| Imprint | London : McGraw-Hill Book Company, 1989 |
| Edition | 1st ed |
| Descript | 276 p.: 24 cm |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Communication Arts Library | 659.1 B863A 1989 | CHECK SHELVES |