AuthorSinclair, John, 1944-
TitleImages incorporated : advertising as industry and ideology / John Sinclair
Imprint London : Croom Helm, 1987
Edition 1st ed
Descript 215 p.: ill; 22 cm

CONTENT

The study of advertising -- Advertising in economy and society -- Advertising in cultural theory -- Advertising, media and marketing -- The transnationalisation of advertising -- Manufacturing, marketing and media in world regions -- Transnational corporations and cultural influence -- Advertising and the future


SUBJECT

  1. Advertising

LOCATIONCALL#STATUS
Communication Arts Library659.1 S616I 1987 CHECK SHELVES
Communication Arts Library659.1 S616I 1987 CHECK SHELVES