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TitleCases in consumer behavior
Author F. Stewart Debruicker, John A. Quelch, Scott Ward
Imprint Englewood Cliffs, New Jersey : Prentice-Hall, 1986
Edition 2nd ed
Descript xii, 345 p. : ill. ; 24 cm

Consumers -- Case studies Marketing research -- Case studies Motivation research (Marketing) -- Case studies

Communication Arts Library658.834 D288C 1986CHECK SHELVES
Chula Business School Library658.8 D288C 1986CHECK SHELVES

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