Author | Stanley, Richard E |
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Title | Promotion : advertising, publicity, personal selling, sales promotion / Richard E. Stanley |
Imprint | Englewood Cliffs, New Jersey : Prentice-Hall, 1982 |
Edition | 2nd ed |
Descript | 389 p. : ill.; 24 cm |
LOCATION | CALL# | STATUS |
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Communication Arts Library | 658.82 S788P 1982 | CHECK SHELVES |